Contact requests: quote, free trial, demo, meeting with a salesperson, etc.
Posted: Mon Apr 21, 2025 7:06 am
A second alternative when you don't have any content to offer is the contact request. This practice consists of a landing page where the visitor completes a form and is then contacted directly by your company's sales team.
3. eBooks
This Inbound essential has an interesting advantage:
You can reuse the content you have tunisia mobile database to easily create several quality articles that can help promote the eBook through strategically placed calls-to-action in your blog or a pop-up, and therefore generate leads.
Tip : Before writing a guide, analyze what is already being done on the web, such as the topics covered, in order to create your summary.
4. Tools - The calculator
By offering a calculator, your business provides useful information to visitors to its website.
In short, it generally helps the client to plan ahead by obtaining an estimate or even obtaining very concrete, quantified elements.
There are two types:
a. Offline calculators
In this case, once the visitor has filled out their information on the landing page, they will receive the calculator. This tool could be an Excel document, for example.
New call-to-action
b. Online calculators
This method allows the host to directly retrieve all the information that the visitor enters into the calculator and therefore increase the data that the company has on the person's project.
5. Studies: figures and analyses
Studies with numbers and analyses stand out from other means of conversion for several reasons:
You don't have to write anything yourself (save time)
It is other specialists who agree with you.
At Stratenet, for example, we could make studies carried out on the impact of Inbound Marketing on businesses available for download.
6. Webinars:
A webinar is a seminar or other presentation held over the Internet, allowing attendees from different locations to see and hear the presenter, ask questions, and sometimes respond to polls.
3. eBooks
This Inbound essential has an interesting advantage:
You can reuse the content you have tunisia mobile database to easily create several quality articles that can help promote the eBook through strategically placed calls-to-action in your blog or a pop-up, and therefore generate leads.
Tip : Before writing a guide, analyze what is already being done on the web, such as the topics covered, in order to create your summary.
4. Tools - The calculator
By offering a calculator, your business provides useful information to visitors to its website.
In short, it generally helps the client to plan ahead by obtaining an estimate or even obtaining very concrete, quantified elements.
There are two types:
a. Offline calculators
In this case, once the visitor has filled out their information on the landing page, they will receive the calculator. This tool could be an Excel document, for example.
New call-to-action
b. Online calculators
This method allows the host to directly retrieve all the information that the visitor enters into the calculator and therefore increase the data that the company has on the person's project.
5. Studies: figures and analyses
Studies with numbers and analyses stand out from other means of conversion for several reasons:
You don't have to write anything yourself (save time)
It is other specialists who agree with you.
At Stratenet, for example, we could make studies carried out on the impact of Inbound Marketing on businesses available for download.
6. Webinars:
A webinar is a seminar or other presentation held over the Internet, allowing attendees from different locations to see and hear the presenter, ask questions, and sometimes respond to polls.